Elements that comprise the logo:

1. Official 50th Anniversary Theme: Achieving the Extraordinary
2. 50th Anniversary graphic: 50th type, dates of the anniversary and the golden sunburst
3. UC San Diego Logo: 3 elements comprise what it considered the UC San Diego logo; the library icon, the logotype and the tagline, “Local Impact, National Influence, Global Reach.”

Note: Converting from one color model to another (i.e. from RGB to CMYK) may cause unintended shifts in color. To avoid color shifts, download the logo (available below) in the correct model for your application, i.e. RGB for web graphics, Powerpoint, Word documents, PDFs, etc.; CMYK for output on a professional 4-color press; Spot colors: for output on a professional press using PMS ink colors.

One Color Logo

A one color logo is appropriate in print applications when limited by cost or when imprinting existing collateral materials. In this case the logo should be printed in all blue (PMS 2767 C) or in black. Both versions are provided for download below.

Resizing

Be sure to resize the logo proportionally so it is not distorted. In most applications this can be done by holding the shift key while resizing.

No Alterations

The Logo is not to be altered, added to, or distorted. No text or color changes are to be made.

Minimum Size

The 50th anniversary logo should not be reproduced smaller than 1"; in height. At smaller sizes detail and graphic integrity will be lost. If your application requires reproduction at a smaller size than 1", please contact the Creative Services and Publications office for guidance.

Use the matrix at right to choose the appropriate version (format and color model) of the logo for your application. If you expect to use the logo at several different sizes, or at a very large size, consider downloading an eps file, which can be infinitely resized with no loss of quality (vector editing program, i.e. Adobe Illustrator, required.) Enlarging jpeg, png, or tiff files WILL result in loss of quality. Also keep in mind that converting from one color model to another (i.e. RGB to CMYK) may cause color shifts. Avoid the need to convert the colors by using the appropriate file per these guidelines:

• RGB jpeg or png files are useful for web graphics, Powerpoint presentations, Word documents, PDFs, etc.
• CMYK tiff, jpeg, or eps files are useful for printed material to be output on a professional 4-color press
• spot color eps files are useful for material to be output on a professional press using PMS ink colors

To download, right click the desired icon in the matrix and choose "Save Target As…" or "Save Linked File As‚…". If you cannot find a format to suit your application, contact the Creative Services and Publications office for assistance.

Collateral materials have been created to promote the 50th Anniversary celebration. We will add new items as they are developed by the marketing sub-committee. The items available are made available for specific uses and are not to be used in place of the official logo or adapted for unspecified applications.

Note: Native application files may be obtained for larger format printing. Contact the Creative Services and Publications office for more information.

Poster and Flyer Templates

• Download 11" x 17" poster: PDF with area for customization
• Download 8.5" x 11" flyer: PDF with area for customization

Desktop Wallpaper

• Wallpaper 1 1920 x 1200
• Wallpaper 1 1280 x 960
• Wallpaper 1 1024 x 768
• Wallpaper 2 1920 x 1200
• Wallpaper 2 1280 x 960
• Wallpaper 2 1024 x 768

Powerpoint

• Powerpoint template Zip archive
• Powerpoint background